FreedomPay, Sightline Payments to develop cashless digital payments

Friday 18 December 2020 13:52 CET | News

FreedomPay and Sightline Payments have formed a strategic partnership to develop, market, and deliver new cashless digital payments and patron loyalty platform. 

The system will offer the industry reach features for which both companies are widely regarded. The aim is to transform the burgeoning gaming and entertainment industries.

Via this partnership, the integrated resort customer experience is taken to the next level by integrating state-of-the-art cashless digital payment solutions with robust customer loyalty programmes for in-house gaming properties, digital and mobile gaming, food service, retail channels, and more. Both organisations’ proprietary business intelligence and behavioural data are merged into the platform to create a robust patron persona. Resort operators are empowered to deliver a personalised and immersive experience both on and off the gaming floor.

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Keywords: FreedomPay, Sightline Payments, partnership, cashless casinos, resorts, gaming, behavioural data, digital payment
Categories: Payments & Commerce
Countries: World
This article is part of category

Payments & Commerce