Flipkart Wholesale and Rupifi partner to offer embedded BNPL to MSMEs

Wednesday 20 October 2021 13:14 CET | News

India-based B2B commerce solutions company Flipkart Wholesale has partnered with B2B transactions company Rupifi to offer embedded instalment payments to the MSMEs on Flipkart.

This partnership enables members on Flipkart Wholesale to get instant digital credit, with flexible repayment terms. Company officials stated that their strategy for financial inclusion is to offer quick credit with BNPL, allowing retailers to unlock themselves from cash constraints while purchasing.

Flipkart is using its technology and logistics/supply chain expertise to bring BNPL at checkout, both in-app as well as in-store, for Indian MSMEs in categories like grocery, general merchandise, fashion, electronics, and consumer durables.

To ease customer onboarding on the platform, Flipkart Wholesale and Rupifi team have designed a multilingual application, helping retailers onboard in less than a minute.

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Keywords: ecommerce, Flipkart, BNPL, instalment payments, checkout optimisation , merchant onboarding
Categories: Payments & Commerce
Countries: India
This article is part of category

Payments & Commerce

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