Subscribe
|
|
|
|
|
|
|
News

Twitter acquires Tap Commerce in mobile advertising push

Wednesday 2 July 2014 08:48 CET | News

Twitter has unveiled that it has entered a deal to acquire mobile ad firm Tap Commerce to boost money-making tools at the one-to-many messaging service provider. The value of the agreement was not disclosed.

Tap Commerce focuses on getting people to ‘re-engage’ with applications installed, then ignored, on smartphones or tablet computers.


Free Headlines in your E-mail

Every day we send out a free e-mail with the most important headlines of the last 24 hours.

Subscribe now

Keywords: Twitter, mobile, ad, Tap Commerce, advertising, smartphones, tablet
Categories: Payments & Commerce
Companies:
Countries: World
This article is part of category

Payments & Commerce

::: more





Free Headlines ::: subscribe now
RSS ::: follow ThePaypers via RSS ::: connect
LinkedIn ::: connect with ThePaypers on LinkedIn ::: connect
Twitter ::: follow ThePaypers on Twitter ::: follow
Facebook ::: like ThePaypers on Facebook ::: like