Under the agreement, Etisalat is set to become Telefonica’s partner in the delivery of managed M2M services to customers. Moreover, the companies are set to work together to jointly develop m-commerce initiatives.
Telefonica is also set to jointly work with Etisalat in the acquisition of video content, while Etisalat will participate in Telefonica’s global device procurement process.
Other aspects included in the agreement are commercial knowledge sharing across cloud, digital advertising, eHealth and over-the-top communications.
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