Square has announced a QR-based self service ordering feature for restaurants using Square Online.
Consumers visiting a restaurant simply scan the QR code with their personal device and place the order via the seller’s mobile-optimized ordering page. Once the buyer completes their order, it is received at the seller’s point of sale and relayed to their kitchen printers just as if the order was inputted directly by a server. Once the order is ready, a food runner looks for the table identifier on the order ticket and brings out the food.
Self-serve ordering also enables sellers to collect customer information on sales and foster deeper relationships with buyers through Square Loyalty and Square Marketing. Buyers can collect and redeem loyalty points on purchases made through Square Online just as they would at a Square point-of-sale.
Self-serve ordering is available now for Square Online sellers in the US, UK, Canada, and Australia.
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