SJ AB selects Extenda Retail and Softpay for its payment processes

Tuesday 11 June 2024 14:50 CET | News

Sweden’s passenger rail service SJ AB has partnered with Extenda Retail and Softpay to deliver augmented payment experiences across its network.


Sweden’s passenger rail service SJ AB has partnered with Extenda Retail and Softpay to deliver augmented payment experiences across its network.

SJ AB was looking to streamline its processes and enable flexible payment options for customers traveling onboard their trains. By implementing the next level of Extenda Retail’s Mobile POS System, train conductors will effortlessly accept payments at the seat, process kiosk sales, and control fees whilst on the move. Extenda Mobile POS is integrated with Software Point Of Sale (SoftPOS) by Softpay, a provider of contactless payment solutions across Europe.

In addition to enhancing the customer experience, this partnership will enable SJ AB to meet sustainability goals byreducing e-waste and eliminating paper receipts.

Officials from SJ AB said they are happy to partner with Extenda Retail and Softpay to launch their cutting-edge mobile payment solution. By leveraging the capabilities of these two retail technology experts, they aim to enhance the overall passenger experience and promote sustainability in their operations.

Commenting on this collaboration, representatives from Extenda Retail said SJ remains at the forefront of green train travel, continuously striving to meet the evolving needs of its customers whilst helping Sweden achieve its climate goals. Together with Softpay, they are happy to be a part of this journey and deliver a mobile POS solution that is both convenient and sustainable.

Adding to the statements, Softpay’s co-founders said they have a proven track record in accepting payments within the train transportation industry, and they look forward to delivering improved customer experiences for thousands of SJ travellers.

What does SJ AB do?

SJ AB is a Swedish state-owned company that operates passenger train services across Sweden and neighbouring countries. Founded in 1856, SJ provides sustainable and efficient travel solutions. The company focuses on delivering high-quality service, punctuality, and environmental responsibility, with a strong commitment to reducing its carbon footprint through innovative and eco-friendly practices.

More information about Extenda Retail

With 40+ years of experience in retail software development, Extenda Retail’s solutions are used by retail chains in 37+ countries and processing over 25 million daily transactions. Its portfolio includes Hii Retail- a cloud native Unified Commerce Point of Sales platform, Self Service Loss Prevention- Machine Learning technology that minimises shrinkage; and nyce.logic WMS- a Warehouse Management System that streamlines logistic operations for retailers.

About Softpay, headquartered in Copenhagen, is a leading European paytech company revolutionising the payment landscape with its tap-to-phone solution. By making any Android device a contactless payment terminal, Softpay enables businesses to accept payments effortlessly. Supporting both local and international card schemes Softpay provides flexible payment options for merchants and customers. With a streamlined integration process, Softpay has emerged as the preferred tap-to-phone technology provider for large customers such as Salling Group, Matas, and DSB.

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Keywords: mobile payments, SoftPOS, POS, travel payments, ESG
Categories: Payments & Commerce
Companies: Extenda Retail, SJ AB, Softpay
Countries: Sweden
This article is part of category

Payments & Commerce

Extenda Retail





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