mBlox Improves Premium SMS Delivery Success Rates, Increasing Profitability

Wednesday 16 June 2004 09:41 CET | News

mBlox has released the latest product enhancement to its Premium SMS service in the United Kingdom, called Premium Transaction Tracking (PTT).

PTT delivers the ability to report operator error codes in broader, ubiquitous terms. PTT is designed to simplify the complex and changing transaction status info operators provide as well as deliver practical information which clients can utilise to reduce the number of failed messages and maintain their databases. The benefits of mBloxs Premium Transaction Tracking extend to both mBloxs clients and the operators. The major benefits from our clients perspective are increased revenue and lower costs. Equipped with insight into why messages have failed, clients can set up their applications to: increase the success billing ratio; minimise unnecessary message retries; reduce redundant system load; maintain current subscriber data. Overall, better insight not only saves companies time and money but enables companies to better manage mobile messaging campaigns. From the operators perspective, more efficient message delivery means lower levels of non-billable traffic.

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Categories: Payments & Commerce | Mobile Payments
Countries: World
This article is part of category

Payments & Commerce