iQIYI International, Fortumo announce carrier billing partnership

Thursday 22 October 2020 09:29 CET | News

The video streaming service iQIYI International and the mobile technology company Fortumo have announced the launch of a carrier billing partnership.

Consumers can now subscribe to iQIYI International by charging the purchases to their mobile phone bill or prepaid SIM card. The first country where carrier billing has become available is Malaysia, with the Philippines to be launched next.

iQIYI International launched carrier billing through Fortumo’s Hosted DCB product. Hosted DCB connects iQIYI International with the local mobile operator’s carrier billing platforms, while Fortumo manages the checkout flows and localization.

iQIYI International‘s subscription-based business model is further supported by end-to-end user lifecycle management thanks to Fortumo’s Subscription Engine. The Subscription Engine manages subscription activations, renewals, and terminations on behalf of iQIYI, while also supporting the launch of marketing promotions, such as discounts and free trials, built-in grace periods, and failed payment retry mechanisms.

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Keywords: iQIYI International, Fortumo, Malaysia, Philippines, billing, mobile payments, subscription, carrier billing, partnership
Categories: Payments & Commerce
Countries: Asia
This article is part of category

Payments & Commerce