Blackhawk Network and Rybbon to provide mobile wallet-enabled prepaid rewards

Thursday 23 April 2020 11:42 CET | News

US-based payments provider Blackhawk Network has teamed with Rybbon, a digital rewards platform, to provide businesses with virtual open-loop Mastercard reward options. 


Businesses can now use these rewards to engage customers digitally. Reward recipients can add these Mastercard rewards to mobile wallets from Apple Pay, Google Pay and Samsung Pay to make purchases with just the tap of their phone or smartwatch. According to Blackhawk's research, digital prepaid rewards are efficient and preferred incentives when recipients want to receive rewards quickly—making them an incredibly effective business tool for marketing, research and employee programmes.

Blackhawk drove advancements in the digitization of open-loop prepaid cards as rewards when it enabled their integration into mobile wallets. Blackhawk's research found that 72% of respondents report high levels of satisfaction when adding prepaid cards to mobile wallets.

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Keywords: Blackhawk Network, Rybbon, digital rewards platform, virtual open-loop Mastercard reward, MasterCard, partnership, United States, mobile payments, eWallet, prepaid card, mobile wallet
Categories: Payments & Commerce
Countries: United States
This article is part of category

Payments & Commerce