Apple Pay gets approved to go live in South Korea

Wednesday 8 March 2023 12:11 CET | News

South Korean regulators have approved the Apple Pay launch to allow local credit card firms to introduce the Apple Pay service.


The announcement comes nearly two months after South Korea’s Financial Supervisory Service (FSS) has reviewed the Apple Pay launch clause submitted by local credit company Hyundai Card, a financial unit of Hyundai Motors, as reported by

Hyundai Card had a one-year exclusivity partnership with Apple Pay in South Korea. In other words, only Hyundai Card holders will initially be able to use Apply Pay service via iPhones and other Apple devices. But this time, based on the Financial Service Commission (FSC) statement, other local cardholders will also be able to use the Apple Pay service, meaning Hyundai Card does not have its one-year exclusivity partnership with Apple Pay anymore.

South Korean regulators approve Apple Pay launch in the country

Conditions for adopting Apple Pay

The FSC noted that credit card companies should not have customers or merchants pay commissions incurred through Apple Pay and they should also be prepared to ensure users’ protection from risks caused by the theft of personal information. Apple would purportedly require the card issuer to pay a commission rate of 0.1% or 0.15% of the transaction amount.

The competition in the local mobile payment industry, in which local players like Samsung Pay have the most widely used, is expected to grow more intense in the country after the launch of Apple Pay.

The mobile payment ecosystem in South Korea

South Korea’s lack of NFC (near-field communication) support at payment terminals in retail stores could be a hurdle for Apple Pay because only about 10% of 2.9 million local retailers in South Korea reportedly have NFC enabled in their credit card terminals, as per the press release. Most Korean retailers use magnetic secure transmission (MST), a mobile payment technology allowing smartphones to transact wireless payments with traditional credit card swipe readers and terminals. Apple Pay’s core payment terminal is NFC, while Samsung Pay uses both NFC and MST in the country.

In FSC’s statement, the financial authority said it expects Apple Pay service to promote the NFC payment service in the country.

More: Link

Free Headlines in your E-mail

Every day we send out a free e-mail with the most important headlines of the last 24 hours.

Subscribe now

Keywords: Apple Pay, NFC, mobile payments, regulation, product launch
Categories: Payments & Commerce
Companies: Apple Pay
Countries: Korea, Republic of
This article is part of category

Payments & Commerce

Apple Pay

Discover all the Company news on Apple Pay and other articles related to Apple Pay in The Paypers News, Reports, and insights on the payments and fintech industry:

Industry Events