According to Ecommerce News Europe, this will be the company’s biggest entry to a new country since 2018. The launch comes as Uber Eats wants to challenge Just Eat Takeaway. By launching its food delivery service in Germany, Uber Eats wants to break the 'monopolistic stranglehold' Just Eat Takeaway.com has on the German food delivery market. Currently, over 24 million people in Europe made use of Uber Eats to order meals last year.
Furthermore, more than 126,000 restaurants across the continent work with this food delivery service and a total of 370,000 couriers deliver the meals to customers. However, these numbers are about the whole of Europe. In Germany alone, there’s only one player that dominates the market, Just Eat Takeaway.
Meanwhile, Just Eat Takeaway doesn’t seem afraid of Uber Eats’ launch in Germany. Since Deliveroo withdrew from this market in 2019, there was no real competition for them left, Ecommerce News Europe stated.
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