The online platform lists products in 25 categories, including cleaning supplies, daily necessities and personal care. Upon its launch, 393 items were listed on the online store. Some items, such as door hooks and non-alcohol wet wipes, were sold out. Daiso also has 25 stores in Singapore and opened its newest outlet at West Coast Plaza on 2 January 2021.
Its new online store comes in the wake of many similar brands moving some of their business into the virtual space. In May last year, stationery store Popular and household goods retailer Muji joined ecommerce platforms Lazada and Shopee respectively. Discount chain Don Don Donki also came on board the Shopee platform in December 2020, according to The Straits Times.
Every day we send out a free e-mail with the most important headlines of the last 24 hours.
Subscribe now