Gucci to open stores on Alibaba's Tmall Luxury Pavilion

Monday 21 December 2020 13:03 CET | News

Internet Retailing has announced that fashion label Gucci will open two flagship stores on Alibaba’s online luxury shopping platform.

The reason behind this is to underscore the importance of the Chinese market for high-end brands seeking to reverse a revenue slide due to the coronavirus pandemic. Chinese customers already represented around 35% of luxury goods purchases before the pandemic. According to consultancy Bain, customers are now expected to account for almost half of global sales of high-end clothes, handbags, and jewellery by 2025.

Gucci’s first flagship store, aimed at selling fashion and leather goods collections, is planned to open on 21 December 2020. However, a second store focused on beauty products will launch in February and will be operated by Gucci’s license partner Coty.

More: Link

Free Headlines in your E-mail

Every day we send out a free e-mail with the most important headlines of the last 24 hours.

Subscribe now

Keywords: Gucci, Alibaba, Tmall Luxury Pavilion, China, ecommerce, online payments, luxury brands, product launch, coronavirus, pandemic, COVID-19
Categories: Payments & Commerce
Countries: China
This article is part of category

Payments & Commerce

Industry Events