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Ecommerce in Germany worth EUR 72.6 bln in 2019

Thursday 23 January 2020 13:47 CET | News

Ecommerce in Germany was worth EUR 72.6 billion in 2019, pointing out an increase of 11.6% compared to the situation in 2018.

According to Ecommerce News Europe, one of the main developments driving the growth of the German online retail industry is a significant increase when it comes to order volume through mobile devices, thanks to shoppers ordering several times a week.

In Germany, nowadays, one in three orders is placed with the help of a smartphone or tablet, while five years ago the mobile share was just 20%, data from Bundesverband E-commerce und Versandhandel (Bevh) shows.

In 2019, 47% of online sales happened on marketplaces, 35% on the websites of multichannel providers, and 15% on those of online-only players, Ecommerce News Europe reports.

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Keywords: Germany, ecommerce, online retail, marketplaces
Categories: Payments & Commerce | Ecommerce
Countries: Germany
This article is part of category

Payments & Commerce