E-store platform maker Vilkas Group has estimated that ecommerce sales have gone up 60% in Finland in the last two weeks of March 2020.
The numbers are based on the sales figures of more than 2,000 Finnish online shops. The group, which follows the ecommerce growth in Finland with its quarterly index, said the sudden spike was visible in orders although not yet in earnings.
Finnish Commerce Federation has estimated that the value of Finns' domestic and foreign online purchases stood at roughly EUR 4.5 billion in 2019, although exact data from foreign online retailers has been difficult to obtain.
Finns have resorted to online shopping after the government placed the capital region under lockdown, restricted traffic across Finland's borders, banned public meetings of more than 10 people, closed schools for most pupils and urged people to stay at home as much as possible, according to investing.com.
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