ID.me has unveiled an identity proofing and authentication solution for businesses that need to comply with the California Consumer Privacy Act (CCPA).

The company’s secure platform helps businesses to facilitate identity verification in order to get compliant with CCPA, and to reduce the risks associated with data breaches and hacks. The California Consumer Privacy Act will take effect on 1 January 2020 and grants new privacy rights to California consumers. Via ID.me's solution, businesses can instantly verify the identity of consumers who submit Subject Rights Requests (SRR) or Data Subject Access Requests (DSAR), thus remaining compliant while maintaining consumer trust.

Moreover, ID.me's Identity Verification for CCPA solution features:

• Security: ID.me is the only identity verification credential service provider (CSP) certified NIST's Digital Identity Guidelines;
• Data protection: The solution will mitigate data breaches, hacks, and attempts at identity spoofing;
• Integration: ID.me easily integrates into existing digital workflows to mitigate friction;
• User customisation: ID.me's progressive identity proofing solution allows organisations to choose the level of identity proofing that best fits their business needs.