This solution will enable digital acquisition and onboarding of SMBs by allowing them to sign up directly with the payment acquirer (Mashreq) to accept digital payments from their customers in-store/at point-of-sale or online within just seven working days. Visa is initially rolling out this solution in the UAE before expanding it to other markets in the CEMEA region.
Visa's Rapid Seller Onboarding programme is designed to eliminate the pain points that both merchants and acquirers face during the traditional onboarding process. These include lack of digital touchpoints, lengthy onboarding timelines and limited feedback mechanisms that result in high costs for both merchants and acquirers.
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