According to the press release, SafetyPay's platform allows non-cardholders and fraud-wary consumers to participate in the online marketplace via bank transfer or cash without sharing their information online. The platform opens the door for ecommerce merchants to tap into a larger consumer base by accepting alternative forms of payment.
Furthermore, Rappi offers customers a wide range of deliverable goods and services on demand, with easy-to-use interface technology and payment options for simplistic purchases, including cash exchange and cash collection. Therefore, with a shared goal of making lifestyles simpler and less complicated, the partnership with Rappi supports SafetyPay's mission of adding value to customer transactions and strengthening relationships.
The partnership was recently launched in Brazil, Mexico, and Ecuador, while other markets such as Costa Rica, Peru, and Chile will follow in late 2020. SafetyPay currently partners with 380 banks in 17 countries worldwide, across LATAM, Europe and North America.
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