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Nigerian ecommerce startup Alerzo raises USD 10.5 mln

Tuesday 24 August 2021 15:04 CET | News

Nigeria-based B2B ecommerce retail startup Alerzo has raised USD 10.5 million Series A round led by London-based Nosara Capital. 

In total, Alerzo has raised more than USD 20 million since its launch. Early investors include the Baobab Network, an Africa-focused accelerator based in London, and Signal Hill, a Singapore-based fund manager that participated in its USD 5.5 million seed round last year. The company also said it closed a USD 2.5 million working capital facility to serve its customers.

Alerzo’s core business distributes FMCG goods using a first-party relationship platform which allows suppliers to clear inventory faster and lets Alerzo control the supply chain and delivery.

Alerzo claims to have built up a network of up to 100,000 small businesses, 90% of which are women-led. The company exclusively serves the country’s tier-2 to tier-4 cities in Southwest Nigeria — Ibadan, Ekiti, and Abeokuta, to name a few. It connects retailers to local and multinational distributors of consumer brands, like Unilever, Nestlé, Procter & Gamble, Dangote, and PZ.


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Keywords: ecommerce, startup, ecommerce platform, funding, investment
Categories: Payments & Commerce
Companies:
Countries: Nigeria
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