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Omnichannel or the promise of an ideal customer experience

Voice of the Industry | Expert Opinion | 23 Nov 2018

Paul Lacroix, Limonetik: "An omnichannel strategy calls for a holistic vision. It should support business growth, ensure customer satisfaction, reduce fraud, and improve customer service."

Limonetik, Paul Lacroix, omnichannel, ecommerce, merchant, retail, Spartoo, Amazon, cross-border ecommerce, unified commerce, customer experience, payments