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IMRG News

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Find here all the latest articles, news, and research on IMRG and other IMRG-related topics:

Find here all the latest articles, news, and research on IMRG and other IMRG-related topics:
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Found 3 results in 406 milliseconds.

Optimising the smartphone checkout process in the UK

Voice of the Industry | Mobile Payments | 05 Apr 2022

Emily Black, Content Executive and Analyst at IMRG: 'After adding items to their basket, only 53% of customers will make it through the payment stage – but with a smooth system, they are more likely to follow through with a purchase.'

IMRG, checkout optimisation

How are cross-border sales faring for UK retailers?

Voice of the Industry | Ecommerce | 18 Feb 2021

Andy Mulcahy from IMRG and  Neil Kuschel from Global-e reveal the pandemic’s impact over cross-border markets, with an in-depth look into the UK retail space

IMRG, Andy Mulcahy, cross-border payments, cross-border commerce, retail, ecommerce

What makes a high-converting checkout?

Voice of the Industry | Ecommerce | 17 Sep 2020

Andy Mulcahy, Strategy and Insight Director, IMRG: Over a third of people who reach the checkout with an item in hand – demonstrating no small degree of intent to purchase – don’t end up completing it (at that visit, at least).

Andy Mulcahy, IMRG, ecommerce, high conversion, checkout, retailers, Visa, MasterCard, PayPal, Amex, Klarna, multiple payment options, delivery options

 


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