News

Philippines: increasing smartphone adoption kindles ecommerce potential

Wednesday 25 March 2015 11:40 CET | News

As smartphone penetration increases among the Filipinos, ecommerce business may record a significant boost as well, according to an official at Carmudi online vehicle marketplace.

Subir Lohani, country manager at Carmudi, has also noted that the expansion of the ecommerce industry is limited by the number of smartphone users in the country, gmanetwork.com reports. He also noted that the countrys internet speed is 4 Mbps, as compared to Singapores 16 Mbps.

As measures to overcome these limitations, he called upon improvements as to what concerns internet infrastructure and a better service from MNO companies  which can bridge this gap, thus allowing for services such as mobile browsing and purchases.

Carmudi rolled out Android and iOS apps in 2014 and made their website mobile-responsive. In Carmudis case, almost half of the 700,000-plus monthly page views came from mobile sources such as smartphones and tablets.


Free Headlines in your E-mail

Every day we send out a free e-mail with the most important headlines of the last 24 hours.

Subscribe now

Keywords: Philippines, Filipino, smartphone, increase, adoption, ecommerce
Categories: Payments & Commerce
Companies:
Countries: World
This article is part of category

Payments & Commerce






Industry Events