America Online to Use Valistas Offer Management Software

Monday 15 November 2004 16:00 CET | News

America Online has chosen Valista OffersPlus to help support its premium services efforts by packaging the Companys premium products and services in a variety of targeted consumer offers.

Valista OffersPlus enables companies to reduce their time to market for different offers and helps them reach a wider customer base by supporting various access channels, payment methods and multiple ways to buy services. Users can purchase goods and services according to their needs. First time and low-use customers can pay for services individually, while higher-use or loyal users can save by purchasing bundles (packages of content) and subscriptions. The OffersPlus software allows companies to create packaged bundles of services or promotional offerings with discounted or free introductory subscription periods, with or without commitments, in order to capture new customers or encourage existing customers to upgrade to a higher service level or options package. Valista OffersPlus simplifies the bundling of offers by providing service providers with an easy-to-use interface to quickly create and provision various types of offers in a reduced timeframe. The offer models enabled by Valista OffersPlus, include time-limited and time-and-event-limited, individual or bundled offers. The system manages consumer access and consumption, and manages the automatic charging according to the charge period and recurrence rules.

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Categories: Payments & Commerce | Payments General
Countries: World
This article is part of category

Payments & Commerce