AFCU adds location-based offers, loans to m-banking app built on Fiservs Mobiliti

Wednesday 25 June 2014 09:09 CET | News

Fiserv, a global provider of financial services technology solutions, has unveiled that America First Credit Union (AFCU) has enhanced its mobile app to enable clients to receive location-based offers for retail purchases, or apply for a loan from their smartphone.

These enhanced functionalities were added to the credit unions existing mobile banking platform, Mobiliti Enterprise from Fiserv, which has been used by AFCU since 2011.

America First is a credit union to leverage location-based functionality to deliver merchant offers through mobile banking via Cardlytics, a US provider of targeted advertising and transaction-driven marketing for banks. Members who prefer not to use the location feature on their phone due to privacy considerations can type in a zip code from which to locate offers. The app then shows users a map with deals around them.

America First members can select from a number of loan types within the app, such as auto, RV, personal loans, line of credit and Visa credit. Members can use the camera on the phone to scan a vehicles VIN to see its retail and trade-in value. Members can also use the app to search for a vehicle using the built-in location tool, viewing pictures of vehicles for sale in the area, and then tapping through to receive directions to the dealer where the vehicle can be purchased.

Fiserv is a global technology provider serving the financial services industry in payments, processing services, risk and compliance, customer and channel management.

In recent news, financial institution United Credit Union has selected the CUnify account processing platform from Fiserv.

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Keywords: AFCU, America First, credit union, location-based, offers, loans, m-banking, app, Fiserv, Mobiliti, smartphone, mobile, banking, Cardlytics
Categories: Payments & Commerce
Countries: World
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Payments & Commerce

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