Voice of the Industry

What are the prospects for commercial VRPs?

Thursday 28 November 2024 14:45 CET | Editor: Vlad Macovei | Voice of the industry

Ellie Duncan, Head of Content at Open Banking Expo, analyses the future of VRPs, following an industry survey report issued in partnership with Token.io.


Payments have been in the spotlight in the UK in recent weeks and months – and for good reason. 

The UK is widely regarded as an Open Banking trailblazer, having provided the blueprint for Open Banking when it was rolled out in 2018. 

However, when it comes to payments, the UK has more of a reputation as a laggard than a leader. This is largely because instant payment schemes, such as Pix in Brazil and India’s UPI, have witnessed enormous growth and widespread adoption in just a few years. 

At Open Banking Expo UK & Europe in London on 15-16 October, the Payments Stage hosted sessions during which payments leaders discussed how the full potential of Open Banking payments can be realised in the UK and considered the path to payments modernisation.

Delivering a truly commercial model for variable recurring payments (VRPs) – one that incentivises all participants and players – was the focus of one panel debate on the Main Stage, but it was a topic that came up repeatedly across the two-day Expo.

There were explicit calls for action, alongside clear recognition of the need for industry stakeholders, regulators, and banks to work together to ensure Open Banking-enabled payments become a mainstream method.

 

VRP survey – findings revealed

The fourth edition of the Token.io and Open Banking Expo Variable Recurring Payments and Future of Payments industry survey report, published in October 2024, has contributed further to the payments conversation.

The survey was conducted among more than 100 senior leaders across UK and European banks, merchants, PSPs, and TPPs to gauge their readiness for and attitudes towards commercial VRPs (cVRPs) in the UK and dynamic recurring payments (DRP) in Europe.

To provide some context, since our last industry survey with our friends at account-to-account payment infrastructure provider Token.io, a commercial VRP pilot was expected to have been rolled out as part of the next phase of Open Banking in the UK.

So, how is the ecosystem feeling towards cVRP and DRP?

Despite the lack of progress, the findings indicate that, when it comes to VRP and DRP, payment service providers (PSPs), banks, and merchants are largely positive and recognise the benefits to be gained from implementing cVRPs.

The majority of banks surveyed, at 79%, believe cVRP will be beneficial to the overall UK payments ecosystem.

Meanwhile, both UK and European PSPs and third-party providers (TPPs) recognise the importance of cVRPs in driving greater merchant adoption of A2A payments, with 97% describing cVRPs as ‘important’, and 28% and 33%, respectively, as ‘extremely important’.

That’s because cVRP and DRP are expected to generate higher success rates and deliver better user experiences versus traditional recurring payment methods. When asked which payment method has the greatest ‘ability or potential’ to provide the best user experience, 59% of those surveyed said cVRP/DRP, above card on file (23%), and direct debit (18%).

It's that ‘frictionless’ user experience that is expected to drive the greatest end-user adoption of VRPs, cVRPs, and DRPs, according to the survey findings. This is not unique to the latest industry survey, as our 2022 and 2023 industry surveys also put frictionless user experience as the top potential driver of adoption.

The ability to view and control recurring payments emerged as the second single aspect most likely to drive adoption.

 

 

Barriers to adoption?

Of the merchants surveyed, 57% plan to convert card payments to cVRPs, the report revealed, motivated by factors such as lower processing fees and avoidance of chargebacks. 

However, only 29% of merchants plan to convert direct debit to cVRP. Those who do intend to seek to convert this recurring payment type cite faster settlement times and reliability, among other factors.

With several potential use cases for cVRPs, our survey sought to establish a realistic timeline.

Half of banks expect to support cVRPs for low-risk use cases, such as government payments, utilities, and financial services, by the end of 2025. More than one-third of banks surveyed expect to support cVRPs for ecommerce use cases by the end of next year.

However, survey participants voiced concerns about what they view as a lack of bank support – in fact, this was the most common concern to emerge (53%), ahead of consumers’ willingness to adopt (49%), lack of a consumer protection framework (49%), and a viable commercial model (46%).

 

 

Charles Damen, chief product officer at Token.io, agrees that ‘broad bank adoption is needed to establish the reach that will be critical for the uptake of cVRP’.

It is, perhaps, no surprise then that the majority of respondents – 73% for cVRPs and 78% for DRPs – believe regulatory intervention will be required to unlock their full potential, respectively. 

After all, we’ve seen the regulatory-driven approach work for Open Banking implementation in the UK.

Token.io’s Damen says: ‘The mandation of bank adoption has played a key role in the growth of other internationally successful A2A schemes and has a role to play in enabling cVRP’.

 

The National Payments Vision

The publication of the National Payments Vision by the UK government on 15 November places the future of Open Banking payments on a firm footing.

In it, the government commits to ‘unlocking Open Banking enabled account-to-account payments for ecommerce’ as a ‘strategic short to medium term priority’. It also wants to see A2A payments developed ‘as a ubiquitous payment method’.

With government, industry, merchants, and regulators on the same page, it looks like 2025 will be the year in which cVRPs come to fruition.

About Ellie Duncan

Ellie Duncan is head of content at Open Banking Expo, covering the latest news on Open Banking, Open Finance, and payments. She is the host of the industry podcast ‘Open Banking Expo Unplugged’ and regularly interviews leading figures from across the Open Banking and Open Finance ecosystem. She is the author of ‘Open Banking and Financial Inclusion’ published by Kogan Page.

 

About Open Banking Expo

Open Banking Expo is a global community of Open Banking and Open Finance executives responsible for digital transformation across the financial services sector. The brand organises face-to-face and virtual events in the UK, Europe, and North America, which include its flagship Expo and live panel debates throughout the year.

Open Banking Expo is The Paypers’ key media partner for the recently launched Open Finance Report 2024.


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Keywords: Open Banking, Variable Recurring Payments, Open Banking payments
Categories: Banking & Fintech
Companies: Open Banking Expo
Countries: Europe, United Kingdom
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