UK: 37% of online sales are mobile-based

Wednesday 3 December 2014 00:39 CET | News

More than 37% of online sales are now made via a smartphone or tablet device, with the figure increasing to 43% for clothing merchants, reports.

With mobile, including tablets, accounting for less than 1% of e-tail sales in 2010, the sector has seen a staggering 4000% growth in its penetration of online up to 2014, according to research issued by the UK retail association IMRG.

An estimated GBP 25.1 billion was spent online during Q3 2014, with GBP 9.3 billion spent via smartphones and tablet devices.

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Keywords: m-commerce, share, online, growth, rise, mobile sales, customer, ecommerce, smartphone, tablet
Categories: Payments & Commerce
Countries: World
This article is part of category

Payments & Commerce