Taiwanese internet users prefer Chinese ecommerce websites

Wednesday 2 April 2014 00:23 CET | News

Taiwanese internet users prefer Chinese shopping websites that offer platforms for overseas users, according to a survey released by Market Intelligence and Consulting Institute.

The results show that 50% of local internet users made purchases on Chinese shopping websites in 2013, an increase of 11.9% from 2012. The same source mentions that Japan came in second, with 48.9% of the respondents saying they had shopped on Japanese websites, followed by North America with 27.4%.

Research points out that Chinese shopping websites are offering traditional Chinese-language versions of platforms for Taiwanese customers.

In terms of consumption, Taiwanese online shoppers spent an average of USD 280 on overseas websites in 2013, down 3.4% from the figure recorded in 2012.

Free Headlines in your E-mail

Every day we send out a free e-mail with the most important headlines of the last 24 hours.

Subscribe now

Keywords: Taiwan, China, internet, website, ecommerce
Categories: Payments & Commerce
Countries: World
This article is part of category

Payments & Commerce

Industry Events