In spite of the ruble’s fall, market volumes are expected to increase by at least 50% in value, and by 75% in the number of parcels, to around USD 5 billion in 2014, with ecommerce remaining one of the few growth drivers of the Russian economy.
A detailed study by East-West Digital News, with the participation of Ernst & Young, PayU, Qiwi and Yandex, industry association NAMO as well as dozens of industry players including Alibaba Group, ASOS and eBay, reveals the following key trends:
About EWDN’s study: This report is part of a pioneering research program covering the Russian and Ukrainain ecommerce markets, which has involved more than 100 market players and service providers as well as experts from leading universities and consultancies. In addition to a full set of market data and forecasts, these studies include practical recommendations to ecommerce players in the fields of marketing, payments, shipment and deliveries, as well as little-known legal and HR challenges.
About East-West Digital News: East-West Digital News is the first international information company dedicated to digital industries with a focus on ecommerce markets in Eastern Europe. Its websites EWDN.COM and UADN.NET provide news, market data, business analysis and updates pertaining to the internet, ecommerce, mobile and telecom industries, digital TV and satellite systems, software and hardware innovation, as well as to related investment activity and legal developments. For more information, please contact Chief Editor Adrien Henni editor@ewdn.com.
To receive an executive summary at no charge or interview leading market experts and players, please email to report@ewdn.com.
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