Online sales accounted for 10% of the total in 2019, split broadly equally between the brand's website Moncler.com and third parties, BusinessofFashion reveals.
The luxury outwear maker previously managed its ecommerce business in partnership with online retailer Yoox Net-a-Porter, now owned by Cartier maker Richemont. However, this agreement expired in 2020. Moncler said the direct management of its ecommerce will start with the US and Canada in October 2020. Moreover, the company will launch a fully integrated ecommerce platform in 2021.
Every day we send out a free e-mail with the most important headlines of the last 24 hours.
Subscribe now
We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the The Paypers website, they in no way represent the opinion of The Paypers.