Moreover, ICA tests its platform in four ICA branded stores, ICA Nära Boxholm, ICA Nära Fornåsa, ICA Nära Tjällmo and ICA Supermarket Åtvidaberg. For these stores, ICA will introduce either home-delivery or a click-and-collect option. The company also said that online prices may vary to persuade ICA consumers to shift to online shopping.
ICA operates over 2,300 ICA, or Rimi branded stores in Sweden, Norway as well as in the Baltic region Estonia, Latvia and Lithuania. Some of these stores already have an online version but on different ecommerce platforms.
Every day we send out a free e-mail with the most important headlines of the last 24 hours.
Subscribe now
We welcome comments that add value to the discussion. We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. As the comments are written and submitted by visitors of the The Paypers website, they in no way represent the opinion of The Paypers.