EURid and Ecommerce Foundation have formalised their partnership by working together to improve the trust of online consumers, retailers and brand owners in .eu online stores.
EURid performs daily checks on .eu domains by using the acclaimed artificial intelligence solution (APEWS), developed in partnership with the KU Leuven University, as well as other internally developed tools to identify online stores, particularly those likely to be selling counterfeit products. EURid’s new partnership with the Ecommerce Foundation will strengthen the fight against online abuse, by adding abusive .eu domain names into the Ecommerce Foundation’s Scamadviser.com database.
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