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Sezzle launches Payment Streaks loyalty programme in Canada

Monday 1 July 2024 10:43 CET | News

US-based BNPL provider Sezzle has expanded its Payment Streaks loyalty programme in Canada, which rewards timely payments with perks and tier advancements.

 

After its launch for US consumers, Sezzle brings Payment Streaks to Canada, rewarding its users for consistently making timely payments, promoting financial responsibility and enhancing the overall customer experience.

Sezzle has expanded its Payment Streaks loyalty programme in Canada, which rewards timely payments with perks and tier advancements.

Incentivising timely payments

The Payment Streaks programme augments Sezzle users by introducing a gamification approach to responsible payment behaviours. Each successful payment made on or before its scheduled due date contributes to the user’s payment streak. As users accumulate streaks of on-time payments within a rolling 90-day window, they qualify for advancement to higher loyalty tiers.

Officials from Sezzle said that launching Payment Streaks for their Canadian users is a game-changer in promoting financial responsibility and customer satisfaction. By turning on-time payments into a rewarding journey, they’re enabling users to manage their finances wisely while enjoying exclusive perks.

Key features of the loyalty programme:

  • Streak Accumulation: Each eligible payment (including down payment or instalment) that is successfully paid on or before its originally scheduled due date will count as one ‘streak;’

  • Tier Advancement: Users can upgrade to the next loyalty tier after reaching the required streak count within the rolling 90-day window;

  • Retention Flexibility: Failed payments sometimes happen. Users can resolve the failed payment within the same day to maintain their existing loyalty tier.

Certain payments, such as those that are failed, resolved, rescheduled, or associated with refunded or cancelled orders, do not qualify for streaks. Payments charged back by banks and long-term financing payments are also excluded.

Perks and rewards

By participating in the Payment Streaks program, users can enjoy benefits such as entries into monthly giveaways and bonuses for referring friends to Sezzle. Detailed information on tier-specific rewards is available on the Payment Streaks page in the Sezzle app.

Company representatives stated that by gamifying timely payments, they’re not only encouraging smart spending habits but also creating a more engaged community of shoppers. For merchants, this means stronger customer loyalty and trust, ultimately driving growth and success. As they introduce Payment Streaks to Canadian users, they are reinforcing their commitment to shaping a future where financial empowerment is accessible to all.

Payment Streaks is now accessible to both US and Canadian shoppers (with the exception of Quebec) via the Sezzle mobile app. New users are automatically enrolled in Sezzle’s Loyalty Tiers programme upon creating a Sezzle account or using Sezzle services.


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Keywords: instalment payments, BNPL, online payments, loyalty programme, expansion
Categories: Payments & Commerce
Companies: Sezzle
Countries: Canada
This article is part of category

Payments & Commerce

Sezzle

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